EAGLE FAMILY FOODS GROUP LLC

PRIVACY POLICY
Effective Date: 04/01/2016

This Privacy Policy (“Policy”) addresses the practices of The Eagle Family Foods Group LLC (“Eagle,” “We,” or “Us”) relating to the collection and use of information resulting from your use of our Website (as defined in the Terms of Use, also found on our Website, and incorporated herein by reference). If you have any questions or comments regarding this Policy please contact us. Our contact information is:

Eagle Family Foods Group LLC
4020 Kinross Lakes Parkway
Richfield, Ohio 44286
Email: EagleFamilyFoodsGroupLLC@effgrp.com
Telephone:330-382-3725

COLLECTION AND USE OF INFORMATION
We may collect some or all of the following information from you when you visit our Website:
1. “Personally-Identifiable Information” is information that you voluntarily provide to us that allows you to be identified, including without limitation your name, address, email address, birthdate, and telephone number;
2. ”Non-Personally-Identifiable Information” is information or aggregated information that does not allow you to be personally identified, including without limitation the web pages that you access or visit
3. Information volunteered by you in connection with your registration on our Website, or participation in our surveys, contests, reviews, and similar activities, which may or may not be Personally-Identifiable Information.
The type of information we collect from you will depend on the web pages you access at our Website. For example, you can visit our Website to learn about our products without providing any Personally-Identifiable Information. However, you may be required to provide us with Personally-Identifiable Information if you choose to do any of the following: (i) order products from our Website, (ii) register on our Website, (iii) enter our contests or promotions on our Website, (iv) complete our surveys or questionnaires on our Website, (v) use the “Tell a Friend” or “Share This” features on our Website, (vi) receive our newsletters or other web-based communications from our Website, or (vii) use our recipe boxes on our Website. Some of the foregoing uses are described in more detail below in this Policy.
Orders — If you choose to purchase a product from our online store, we will request certain Personally-Identifiable Information from you on our order form. In order to proceed with your purchase, you must provide contact information (including without limitation your name, email address, and shipping address) and financial information (including without limitation your credit card number and expiration date). We use the Personally-Identifiable Information that you provide for billing purposes and to fill your order(s). If we have trouble processing an order, we will use your Personally-Identifiable Information to contact you.

Registration — You may choose to register on our Website. The information requested during the registration process includes without limitation the following Personally-Identifiable Information: your name, address, email address, birth date, and telephone number. We may also occasionally send you emails containing information on products and special promotions, if you sign up to receive such emails from us when you register with the Website. If you wish to subscribe to our newsletter(s), we will use your name and email address to send the newsletter to you.

Contests — We may provide you the opportunity to participate in contests on our Website. If you choose to participate, we will request certain Personally-Identifiable Information from you, including without limitation your name, address, email address, birth date, and telephone number. The requested information will also include information contained in your contest entry.

Surveys — We may provide you the opportunity to participate in surveys on our Website. If you choose to participate, we may request certain Personally-Identifiable Information from you, including without limitation your name, address, email address, birth date, and telephone number. The requested information will also include survey responses.

Tell A Friend — This Website may, from time to time, include a “Tell a Friend” feature that makes it easy for you to forward information from our Website to friends or family. If you choose to tell a friend or family member about our Website, we will ask you for that person’s name and email address. We will automatically send your friend or family member a one-time email inviting him or her to visit the Website. We do not store this information except for the sole purpose of sending this one-time email and tracking the success of our referral program.

Recipe Box; Recipe Rating — You may elect to create and maintain your own personal recipe box on our Website. You may also choose to review and rate a recipe where this feature is offered. In order to create a recipe box or review and rate a recipe, you will be asked to provide Personally-Identifiable Information, including without limitation your name, address, email address, birth date, and telephone number.

Grocery List — You may elect to create and maintain your own grocery list on our Website. In order to create a grocery list, you will be asked to provide Personally-Identifiable Information, including without limitation your name, address, email address, birth date, and telephone number.

Email Recipe — This Website may, from time to time, include an “Email Recipe” feature that makes it easy for you to send a recipe from our Website to friends or family. If you choose to email a recipe to a friend or family member, we will ask you for that person’s name and email address. We will send your friend or family member a one-time email containing the recipe. We do not store this information except for the sole purpose of sending this one-time email.

Social-Networking Sites — Certain features, such as “Share This” or other social media elements available on our Website, may involve elements hosted by third party sites. For example, some social-networking services allow you to share content from our Website through your social-networking profile. If you choose to make use of third-party social-networking services (including without limitation Facebook and Twitter), we may receive personal information about you that you have made available through those services. You should ensure that you are comfortable with the information your third-party social-networking services may make available to our Website by visiting those services’ privacy policies and by modifying your privacy settings directly on those services. Any information we receive through third-party social-networking services may be used as described in this Policy.

Publicly Available Information — When you participate in the different elements of our Site, including without limitation rating and reviewing recipes, participating on message boards, providing tips, posting to Facebook or Twitter, or any other interactive functions on the Website, you may submit information and content, including without limitation recipes, recipe ratings, pictures, or other information about yourself, to the Website. Please keep in mind that what you post or upload to the Website is available to the public, so please exercise caution when deciding whether to disclose anything personal about yourself. We cannot control, and are not responsible or liable for, the actions of third parties who may view the Website and use publicly-available information on the Website for their own purposes.

Information Collected By Automated Means — We may use cookies, web beacons/pixel tags, log files, and other technologies to collect certain information about visitors to our Website, use of our online features, and interactions with our emails and online advertisements. For example, through these means, we may collect your browser type and operating system, viewed web pages, links that are clicked, IP address, sites visited before coming to our Website, emails we send that you open, forward, or click through to our Website. Collecting the foregoing information, and linking it with your Personally-Identifiable Information, helps us to best tailor our Website to you and enhance your online experience by saving your preferences while you are visiting a particular page, and to help identify Website features, recipes, advertisements, and offers that may be of particular interest to you.

We also may use third party advertisements placed by ad networks to support our Website. Some of these advertisers and ad networks may use technology such as cookies and web beacons/pixel tags when they advertise on our Website, which will also send these advertisers and ad networks information including without limitation your IP address, your ISP, the browser you used to visit our Website, and whether you have Flash installed. Some of these advertisers and ad networks also may use anonymous data, such as demographic data, received from third parties to assist in the delivery of advertisements to you. These advertisers and ad networks use the information described above to provide you relevant advertisements based on your online behavior, search activities on our Website and on other third party sites, to provide demographic information and/or information relevant to your general location, so that the advertising you see on our Website more closely reflects your interests and needs. For example, if you search for or browse a recipe or product on our Website, you may see an advertisement from a third party with information about, or an offer similar to, that for which you were searching or browsing on our Website, or an offer related to a third party whose site you have visited in the past.
You can set your Internet browser settings to stop accepting new cookies, to receive notice when you receive a new cookie, to disable existing cookies, and to omit images (which will disable pixel tags). Note that the foregoing opt-out will apply only to the browser that you are using when you elect to opt out of advertising cookies. You can learn more about and opt out from receiving third party advertiser cookies by visiting the Network Advertising Initiative’s opt-out page here. Please note, without cookies or pixel tags, you may not be able to take full advantage of all of our Website features.

Information Collected From Other Sources — We may obtain information about you from other sources, including commercially available sources, such as data aggregators, public databases, and other third parties. This information may include without limitation your name, demographic information, interests, and publicly-observed data, such as from social media or shopping behavior. For example, if you are on another website, and you opt in to receive information from us, that website will forward to us your email address and other information about you so we may contact you as requested. We may combine this information with the information we collect from you to help us tailor our communications to you and to improve our services and products.
SHARING OF INFORMATION

Personally-Identifiable Information — We may share your Personally-Identifiable Information among our various businesses and brands within Eagle and its subsidiaries. We may provide your Personally-Identifiable Information to third parties who provide services on our behalf. For example, we use an outside shipping company to fulfill orders, and a credit card processing company to bill for goods. We use other third parties to provide promotions, contests, newsletters, and hosting for our Website. These service providers are permitted to use your Personally-Identifiable Information solely in conjunction with the specific services they provide for us. These service providers are not authorized to use, share, retain or store your Personally-Identifiable Information for any other purpose. We may conduct joint promotions with other companies, and may share with these promotional partners (and their service providers) Personally-Identifiable Information necessary to conduct the promotion. We may also use and disclose Personally-Identifiable Information where we think, in our sole discretion, that it is necessary to investigate or prevent actual or expected fraud, or criminal activity, or injury or damage to us or others, including without limitation when requested or required by law enforcement or government officials. We will not share Personally-Identifiable Information with unaffiliated third parties. For California residents, please see Opting Out, below.

Aggregate Information (Non-Personally-Identifiable) — We may share aggregated demographic information about our user base with our partners and advertisers who perform services on our behalf. This information does not identify individual users. We do this for online data analysis and research purposes to help provide our users with relevant tool and features. We do not link aggregate user data with Personally-Identifiable Information.

OPTING OUT

Your Choices — As discussed above, we provide you with the option to receive marketing and promotional materials. If you no longer wish to receive our newsletters and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or by clicking here. If you are registered with our Website, you can change the information you have provided to us by visiting your profile page on the Website and changing your preferences. Be sure to click “Update Profile” for the changes to become effective.

For California Residents — We may share your Personally-Identifiable Information with affiliated third parties, some of which do not share the name of Eagle, for their own direct marketing purposes. Because this category of affiliates is considered to be “unaffiliated parties” under California Law, you may opt out of us sharing with them. To opt out, please send a letter with your name, postal address, and e-mail address, with the heading “California Privacy Rights” to:

Consumer Communications Center
4020 Kinross Lakes Parkway
Richfield, Ohio 44286

DISCLOSURES REQUIRED BY LAW
We reserve the right to disclose your Personally-Identifiable Information as needed if we are required to do so by law, regulation, subpoena, or court order, or if necessary to protect our rights.

LINKS TO OTHER SITES
Our Website may contain links to other sites that are not owned or controlled by us. Please be aware that Eagle is not responsible for the privacy practices or content of such other sites, and we will not incur any liability therefor. We encourage you to be aware when you leave our Website, because when you do, this Policy is no longer applicable. We further encourage you to read the privacy policies of each and every website that collects personally-identifiable information as the privacy policy may differ from ours.
HOW WE PROTECT YOUR INFORMATION
The security of your Personally-Identifiable Information is important to us. We use suitable, industry-standard physical, electronic, technical, administrative, and managerial procedures and safeguards to protect against unauthorized use, disclosure, alteration, and/or destruction of the Personally-Identifiable Information we collect from users on this Website.
You should keep in mind, however, that no data transmitted over the Internet is 100% secure and any information disclosed online can potentially be collected and used by parties other than the intended recipient. As a result, while we strive to protect your information, we cannot guarantee or warrant the security of any information you transmit to or from our Website.

UNITED STATES ONLY
This Website is intended for use by residents of the United States of America only. All matters relating to this Website are governed by the laws of the State of Ohio and the United States of America, as applicable. If you are located outside of the United States of America and you contact us, please be advised that any information you provide to us will be transferred to the United States of America and that by submitting information to our Website, you explicitly authorize such transfer.

BUSINESS TRANSITION
In the event we go through a business transition, including without limitation a merger with or acquisition by another company, or a sale of all of or a portion of our assets, your Personally-Identifiable Information will likely be among the assets transferred to the acquiring entity. In addition, if any bankruptcy or reorganization proceeding is brought by or against us, your Personally-Identifiable Information may be considered an asset of ours and may be sold or transferred to third parties. If any of the foregoing occurs, this Policy may no longer be applied to your Personally-Identifiable Information.

CONSENT TO PRIVACY POLICY
You consent to the terms of this Policy when you access and use our Website. If you do not agree with this Policy or any part or portion hereof, do not access or use our Website or submit any Personally-Identifiable Information to it.
A SPECIAL NOTE TO PARENTS
We respect the privacy of all of our online users, especially children. This Website is not directed or targeted to, or intended for use by, children under the age of 13. By proceeding to access and use the Website, you represent and warrant to us that you are over the age of 13. If you are 13 years old or younger, you are not authorized to access or use the Website, and in that case, please do not proceed. Furthermore, we do not intend to collect Personally-Identifiable Information from children under the age of 13. Our Policy is intended to adhere to the Children’s Advertising Review Unit (CARU) privacy guidelines and the Children’s Online Privacy Protection Act (COPPA). We encourage parents to monitor, supervise, and join their children in online activities.
CHANGES TO THIS PRIVACY POLICY
We reserve the right, in our sole discretion, to change, update, or replace this Policy at any time. Please check back from time to time to ensure that you are aware of any changes or updates to this Policy. We will indicate the Policy’s effective date on the first page hereof. Your continued access to and use of the Website after changes to or replacement of this Policy have been made indicate your acceptance of and agreement to such changes or replacement. If you disagree with any changes to or replacement of this Policy, please cease your access to and use of our Website immediately.
CHANGES TO YOUR PERSONALLY-IDENTIFIABLE INFORMATION
You may request details about your Personally-Identifiable Information that we hold by emailing us at the email address provided above. If you believe that any of your Personally-Identifiable Information is incorrect or incomplete, please email us at the foregoing email address to request correction. Upon receipt of your email, we will correct any of your Personally-Identifiable Information found to be incorrect.